Domain Name Glossary (A–Z Guide)
Clear, plain-English definitions of domain industry terms. Learn what they mean, why they matter, and explore related categories on WebStarter.
Aged Domain
Established with history
Brandable
Memorable invented names
Domain Authority (DA)
SEO trust score
DNS
Domain Name System
Exact-Match Domain
Keyword equals domain
Escrow
Safe payment transfer
Domain Push
Move within registrar
Registrar
Domain provider
SEO Domain
Keyword-rich for ranking
WHOIS
Ownership record
Aged Domain
A domain that has been registered for years, often carrying backlinks, trust, and SEO history.
Why it matters: Can speed up search rankings and authority.
Brandable
An invented or creative name designed to be memorable and flexible for branding.
Why it matters: Easy recall and adaptability make brandables valuable for startups.
Domain Authority (DA)
A third-party SEO score (Moz) estimating a domain’s ranking potential based on links.
Why it matters: High-DA domains may offer stronger SEO foundations.
DNS (Domain Name System)
The “address book” that routes your domain to the correct website and email servers.
Why it matters: Without proper DNS setup, your domain won’t connect to your site.
Exact-Match Domain (EMD)
A domain that exactly matches a target keyword (e.g., BuyKratomOnline.com).
Why it matters: Improves click-through rates and search relevance.
Escrow
A secure payment service that holds funds until the domain is transferred successfully.
Why it matters: Protects both buyer and seller during transactions.
Domain Push
Moving a domain to another account at the same registrar without a transfer process.
Why it matters: Faster, easier, and free compared to transfers.
Registrar
A company accredited to sell and manage domain names (e.g., GoDaddy, Namecheap).
Why it matters: You’ll need registrar access to manage your domain.
SEO Domain
A keyword-rich domain chosen to improve search engine optimization potential.
Why it matters: Can increase discoverability and rankings.
WHOIS
A public record that shows domain ownership, registration, and expiration details.
Why it matters: Useful for verifying ownership or contacting domain holders.